GOOGLE BUSINESS PROFILE
TOOL #1
93% of internet searches are done on Google in France. If it remains essential to occupy the physical ground, it is now essential to take care of your online presence to develop your turnover.
By following this training, you will leave with the essential tools to develop your business not only in the field but online.
Goals :
Obtain the essential skills to start your activity via physical and virtual networks, whatever your level of internet skill.
Understand Google tools to increase the visibility and credibility of your business.
Morning: Getting known and recognized
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Word of mouth marketing: how it works.
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Field prospecting.
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The different media, keeping costs under control, using free media.
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GMB
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Facebook
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LinkedIn
Afternoon: Increase your visibility (visibility = credibility = profitability)
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Internet reviews: management, how to obtain them, develop credibility, answers.
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Google My Business to boost its SEO.
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Manage your social networks.
Training report.
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Create and administer a Google My Business page - Tips to boost your local SEO.
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Find out how to create and optimize your Facebook business page.
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Manage your reviews (Collection - Management - Processing - delete a review).
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Understand the creation of your own showcase website via Google Site.
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